How to connect Social Media And Blog for better Reach.

Part 01

Making traffic for your blog posts is the key method to reaching much more readers.it is better way to popularize your thinking,creative works or any material you are post on the blog.Properly sharing your blog posts via your social media channels will help deliver a steady stream of visitors to your blog.This way of promoting is called social media cross promotion.

what kind of social medias you can use to promote?

Facebook

Twitter

LinkedIn

Pinterest

Instagram

What Is Actually Social Media Cross-Promotion?

To effectively cross-promote your blog posts, you can’t simply put on the same message on each social network; you have to specifically make your message to fit each platform or audience.For example, if you’re promoting a new blog post, you may have to address your Facebook friends in a different way than your business contacts on LinkedIn. On Twitter, you’re restricted to 140 characters, so you have to keep your message short and simple. On Pinterest, your image is the primary way to draw attention.Each social network offers different options for promoting your content. The number of characters allowed differs and image sizes vary. You might add hashtags to turn posts into searchable content or add @ handles to connect directly with your followers.

Promote Through Facebook

You can promote through Facebook using Profiles,Pages or Groups.Facebook posts can contain up to 10,000 characters, but only the first 480 characters are visible in the timeline; the rest are hidden behind the See More link. So add the most important of your message into the first 480 characters. Keep in mind, too, that Facebook posts with fewer than 50 characters have shown to be more engaging than longer posts.

Promote Through Twitter

Twitter was the first social network to introduce hashtags and @ handles for better search and networking options. The platform recently made changes to the 140-character limit to give posts a little more space. Although Twitter is stretching its 140-character limit, it remains at its core a short message service.Tweets with fewer than 140 characters work best. To get more retweets, be sure to include images and links.

Promoting Through LinkedIn

LinkedIn lets you post on your profile, on company and showcase pages, and in groups. You can also republish your blog posts on LinkedIn Pulse or SlideShare. On your  page, your update can contain around 600 characters. Any text beyond the first 150 or so characters will be truncated and readers will need to click See More to view the complete post.

Promoting Through Pinterest

On Pinterest, the image is the most important part of your pin. Use the description to convey what the pin is about. Pinterest gives you 500 characters to describe and comment on your images. You can collect your images in albums to sort them by topic or brand, and post images of any size.

How to promote using Instagram

Instagram presents images in a single stream. The lifetime of an image post on Instagram is much shorter than on Pinterest. Most interaction takes place within the first few hours of posting.Instagram provides a unique square size for images, which is 1080 x 1080 pixels. Captions can be up to 2,200 characters, of which only the first three lines are displayed in the news feed. (If the first paragraph is less than three lines, Instagram will cut off at the end of that paragraph.) To expand a truncated post, users have to click the More link.

You can use these medias to getting better results for reaching more viewers.lets meet another time to discus and more know-hows in another part of this post.

Damith Neelawala

FTPT/16/B2/25